Tucked in the hills of Jerash, Jordan is a place called Beit Khayrat Souf. Inside this old home is a cafe run completely by women. The cafe was opened three years ago by a local women’s association aiming to empower women in the community with livelihood opportunities. The cafe serves up delicious Jordanian food and provides cooking classes to travellers. G Adventures travellers on the National Geographic Journey through Jordan get to enjoy a cooking class at Beit Khayrat Souf as of 2019, supporting more employment opportunities for women.
More than a cafe, Beith Khayrat Souf was built on the belief that women have the right to be equal in society. Jameel, a founding member of the association, says “Every woman should have this confidence to go out and start working, and to share the workplace equally with men.” She continues, “It’s wrong to think that a woman should stay a home, because it’s not just about them, it’s about their children too. In order to build a better future for the next generation, we need women to be successful. Half our community is women, without them, the future will not be good.”
The cafe employs 10 women, but they engage women who are unable to work outside the home with pickling and jamming activities as well. Jameel plays a key role in training other women. “In the last few years I have gone out to women around Jordan to show them how I make the pickles and teach them about the project. I have trained many women. In Souf alone there are 11 women making pickles from home everyday.” Jameel is proud that her trainings allow women to earn an income, but even more, it is changing their lives.
As the cafe and cooking class continues to grow, Jameel hopes to see more women engaged in the project and benefitting from the livelihood opportunities it brings. “It’s not just about this place,” says Jameel, recognizing the economic benefit that this cafe has on local farmers, drivers, and other community members connected to their enterprise.
Reflecting on her time at the cafe, Jameel say “lots of good things happened after joining Beit Khayrat Souf. I am a better, stronger person. Before this, I was not confident enough to go teach others. Now I have different contacts even outside of Jordan. This has made me a more confident person.” Jameel sees herself as “an ambassador for Jordan”. She wants to show travellers a positive side of their culture, and especially to change the perception that travellers have about women in the Middle East. “I see many women whose lives are totally changed. We’re happy to see women participate by smiling as they start working to create a better life,” says Jameel.
Besma, who was sitting across the table, is a perfect example of the impact that this project is having on the community. “Before Beit Khayrat Souf I never went outside my home,” Besma reveals. “I would have never sat at a table with a man, talking, like I am now. These women have changed my life.”
Jameel concludes, “Before Beith Khayrat Souf this village was not known for anything. Today the local women manage this successful enterprise that is known internationally. We did this by ourselves.”
Planeterra and G Adventures proudly support Beit Khayrat Souf by sending more travellers to their cafe.