Blog

Community Tourism in Jordan

GX is more than an event — it’s a celebration of Community Tourism.

This year in Jordan, attendees will connect, learn, and experience how tourism supports local communities.

Planeterra is proud to highlight the work of the community-led organizations we support across Jordan, showcasing the impact of their initiatives and the opportunities they create.

Jordan community partners with Planeterra team members, participating in training sessions ahead of GX.
Jordan community partners with Planeterra team members, participating in training sessions ahead of GX.

GX Jordan brings together communities, tourism professionals, media, content creators, and travellers to experience the country in a unique way.

From traditional handicrafts to homestays and cultural tours, these communities are leveraging tourism to create positive local impact.

Community Partner Spotlight

For Planeterra, GX is also an opportunity to shine a spotlight on the communities we support and how tourism can benefit them. At GX Jordan, we’re working with 13 community-led initiatives that are creating opportunities for their communities while protecting and restoring nature:

  • Aqabawi (Aqaba)

  • Beit Al Baraka (Umm Qais)

  • Beit Al Jameed Al Karaki (Kerak)

  • Beit Al Ward (Aqaba)

  • Beit Khayrat Souf (Souf)

  • Dar Ne’Meh (various locations across Jordan)

  • Iraq Al Amir Women’s Cooperative (Iraq Al Amir)

  • Royal Society for the Conservation of Nature (various locations across Jordan)

  • Safi Crafts (Ghor Al Safi)

  • Safi Kitchen (Ghor Al Safi)

  • Saltus (As-Salt)

  • The Holy Land Institute of the Deaf (As-Salt)

  • Um Hamzeh’s Guest House (Ajloun)

Want to explore more of the communities we support worldwide? Subscribe to our newsletter to stay inspired by their stories and initiatives.

The Positive Impact of Community Tourism

Community Tourism is more than an income stream — it strengthens traditions, skills, and opportunities. Read what our partners across Jordan say it means for them and their communities.

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Because of Community Tourism

Wesal from Dar Ne’Meh - Ajloun is pursuing her master’s degree in engineering.

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Because of Community Tourism

Um Hazem from Beit Khayrat Souf now hosts an independent farm tour of her farm, showing travellers how to harvest olives and figs.

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Because of Community Tourism

Amina from Iraq Al Amir is able to support her extended family financially.

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Because of Community Tourism

Naifa from Safi Crafts has travelled all over the world showing communities how to grow, process and produce Indigo products.

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Because of Community Tourism

Hanaa from Safi Kitchen has learned a second language, English, and can now host travellers without a translator.

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Because of Community Tourism

Yousef from Beit Al Baraka can now focus solely on protecting and celebrating bees, just as his grandfather did.

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Now, hear directly from women who are shaping the future of Community Tourism in Jordan. In these videos, they share how their work has strengthened their skills, independence, and opportunities.

Planeterra's support

See how Planeterra supported our community partners for GX Jordan and continues to support them beyond the event.

Training & Learning

Workshops on storytelling, tourism experiences, and a session with a well-known chef. Partners also have access to the Planeterra Online Learning Hub for additional modules and resources.

Coaching & Mentorship

Guidance to develop GX-specific tourism experiences and products.

Equipment Support

New tools and equipment for GX activities, which partners can continue using in their businesses afterward.

Peer Connections

Opportunities to connect with local peers in a safe, collaborative learning environment.

Ongoing Support

Regular calls, messages, and meetings to provide guidance and assistance.

Communications Assets

Photos and videos collected for partners to use in their own marketing and storytelling.

All of this support not only prepared our Community Partners for GX Jordan but also continues to benefit them through the Planeterra Global Community Tourism Network, giving them access to learning, funding, and market opportunities worldwide.

How you can support community tourism

Join the movement! Together, we can transform how tourism experiences communities and how communities experience tourism. Find out how you can create impact:

As a Traveller

Make a difference with every trip. Book your adventures with our trusted partners:

Choose to support a local organization on your travels and make a genuine difference. Explore the community tourism enterprises and organizations we support.

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As a Travel Agent

Book your next adventure with a travel agent who supports communities, such as :

Alternatively, encourage your clients to donate to Planeterra, or commit a percentage of your commissions to support our work. Contact us to learn how you can promote community tourism through your business.

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As a Travel Company

Partner with us and champion our cause. Get in touch to collaborate by emailing info@planeterra.org.

Together, let’s turn travel into impact and inspire a tourism industry that benefits everyone.

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As a Community

Join a global network of 550+ community tourism enterprises making a real impact. Explore more here.

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Or, consider donating to Planeterra to help us continue supporting more communities around the world.

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