Sunder Rang
Chandelao, India
Impact
Sunder Rang, initiated in 2007, aims to empower the residents (mainly women) of Chandelao Village and preserve traditional arts and skills. Sunder Rang employs artisans for sewing and stitching, utilizing their creativity to design the pieces showcased at the Art & Craft Center. It has also united women from different castes, fostering collaboration and breaking down barriers. It’s a small but significant step in a positive direction.
This initiative has created numerous job opportunities for the rural women of Chandelao. They receive training in designing, stitching, crafts, and other traditional techniques to produce high-quality handicrafts. Additionally, Sunder Rang brings together women from various communities to work as a team, and it also trains and mentors youth with disabilities.
A portion of the income generated from this program is shared with the artisans, while the remainder goes towards the development and expansion of the project.
Critical Need
The women expressed a need for alternative economic opportunities. Traditionally, they had limited options and it was nearly impossible to bring women from different castes together to work as a team. Sunder Rang addresses this need by offering a learning space to enhance skills and foster growth. It provides fair wages to artisans, primarily women, ensuring a stable income source and empowering them economically.
Our Involvement
Sunder Rang’s partnership with Planeterra has significantly enhanced its capacity and market connectivity. Planeterra has organized workshops at the Sunder Rang center to improve communication skills, storytelling, and tourism experience development. Additionally, Planeterra provides online mentorship and access to learning resources.
The training program has helped participants better understand their roles in delivering visitor experiences and expanded Sunder Rang’s outreach to a larger network.
Travellers visiting Sunder Rang can learn about the center’s journey, participate in a bracelet-making demonstration, and enjoy a hands-on handicraft experience.
This program aims to scale up Sunder Rang’s production and involve more community members, providing them with technical skills and supplemental income. The initiative also seeks to broaden its market reach through various platforms and networks.
