TURN KAYAKING INTO IMPACT
In April 2018, G Adventures CEO (Chief Experience Officer, or tour leader) Matt Ziegler embarked on an epic journey to kayak the length of the United States’ Mississippi River, from his home in Wisconsin all the way to New Orleans. Matt Ziegler raised $4,300 for Planeterra along the way.
Matt’s kayaking journey took a total of 39-days totalling 1,600 mi (2,574 km) and passed through major U.S cities including St. Louis, Memphis, and New Orleans. Matt braved winter storms, pounding rain, blistering sun, and a broken kayak. He camped along the banks of the Mississippi the entire way. He documented his journey via social media and ended up raising more than $4,300 for Planeterra – and when he was done? He headed straight to Alaska to start leading G Adventures trips!
“I not only did this for myself but also for a good cause. I raised money for Planeterra, which is a non-profit organization which focuses on sustainable tourism, where their projects impact some of the most disadvantaged populations in the world. With the help from Planeterra, they gain jobs but also redefine their identity and role in society.”
– Matt Ziegler.
His generosity and commitment to Planeterra is astounding and is appreciated by the Planeterra team as well as our partners all over the globe. We knew you could turn travel into impact, but now we also know you can turn kayaking into impact!
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