Selene Orellana

Rethinking the way the tourism industry operates

“The potential of tourism is enormous and we have a shared responsibility to make sure it is fully realized” - Zurab Pololikashvili, secretary-general UNWTO

Tourism is an $8 trillion global industry, but many local businesses and communities do not benefit from it. There are some forms of tourism where $0 reaches the hands of local people. Planeterra is working to change that.

Each year World Tourism Day (WTD) is celebrated on September 27 to spread awareness about the importance of tourism and its impact. This year’s WTD invites us to “Rethink Tourism”, to collectively reflect on where our sector is going, what have we all learned in the last couple of years having experienced the impact of the pandemic, where we want to go and most importantly, how we get there without leaving anyone behind.

In the words of the secretary-general of the World Tourism Organization (UNWTO), Zurab Pololikashvili, “the potential of tourism is enormous and we have a shared responsibility to make sure it is fully realized”. Over the years, we have witnessed how tourism can enhance communities worldwide. By working closely with them, we have seen how economic opportunities are created, places are protected, and cultures are celebrated through travel. However, we are well aware that there are great challenges to overcome and are determined to keep defying the way the tourism industry operates.

It has been an unimaginably difficult couple of years for the tourism sector due to the effects of the COVID-19 pandemic. The road to recovery has not been easy, though as the world opens up again, travelers are slowly returning to our partners and we can take the lessons learned to strengthen our impact on the future.

Planeterra cannot think of a better way to celebrate tourism than by continuing to amplify the voices of communities, finding the best ways to put people at the center of key discussions and supporting community tourism enterprises that have big social and environmental goals. This way, tourism dollars stay in the community, creating jobs and training opportunities, with profits invested into community development and environmental programs locally. 

We also wanted to share that over the past few months, we have been working on our flagship initiative, Project 100, in which we plan to incorporate 100 community tourism experiences into G Adventures tours. As countries have been opening back up, new community experiences have been integrated into these exciting tours and we are so close to reaching our milestone!

Today, we want to introduce you to two community enterprises that are part of Project 100. These businesses are making a difference in their communities by working with travelers and giving them the chance to experience the local culture and create lasting memories. 

GoodWork Foundation_planeterra

Good Work Foundation – Hazyview, South Africa

The Kruger National Park is a well-known tourist destination and while it is a thriving financial hub and creates many job opportunities, in the villages that surround the glamorous fences of the park, thousands of people live in poverty, with no access to education and basic livelihood needs. This is where Good Work Foundation (GWF) comes into play.

GWF is a nonprofit organization that trains local youth in technology, conservation as well as Tourism and Hospitality. They provide opportunities in the tourism sector for youth in the villages bordering the Kruger National Park. Every year the GWF provides free training to 25 youth and bridges them into opportunities in the hotels and lodges in the area.

Thanks to the GWF, youth are gaining skills in entrepreneurship and tourism to break the cycle of poverty around the Kruger National Park by generating sources of income. Additionally, through the training provided by the GWF, youth are able to access much-needed education.

Planeterra partnered with the GWF and their Hospitality Academy to create an express Coffee Bar that serves delicious coffee and a tasty macadamia snack sourced locally to travellers who are visiting the Kruger National Park.

The Coffee Bar supports covering tuition and is also an opportunity for youth in the program to receive practical training in barista skills as well as earnings for their work. Tourism allows the GWF to reduce their dependency on grants to fund the academy, increase class sizes and train more youth.

To learn more about GWF, click here.

Safi Kitchen_Jordan_Planeterra_P100

Safi Kitchen – Southern Ghawr, Jordan

Creating opportunities for women and youth and preserving the local culture and natural resources of the southern region of the Jordan Valley (Ghawr) inspired Safi Kitchen to open its doors at the end of 2019. This nonprofit organization invites locals to participate in an authentic farm and meal experience to showcase their traditions and culture through food.

By engaging in tourism activities, community members receive a much-needed income from the kitchen. Women can now make their own financial decisions and youth are leading up conservation activities in their communities. 

The community continues to value their environment and more businesses are being led by women. They are also sharing their culture authentically and are working to position their region as a tourist destination.

Through a partnership with Safi Kitchen, Planeterra facilitated a market connection to the tourism sector, where travellers enjoy an authentic meal experience and understand the traditional methods of farming in Jordan while seeing the fresh ingredients picked and used in their meals. They also get an opportunity to learn about how this community is using agriculture to preserve their environment.

Safi Kitchen provides a traditional lunch, tea and snacks to travellers. They also have an in-community bike trail for active travellers with a mountainous backdrop. The tour is led by youth from the community who are receiving an income from the tours.

To learn more about Safi Kitchen, click here.

Stay tuned to discover more community enterprises that will benefit from hosting travelers!

If you would like to support our work to uplift community-owned tourism businesses, you can donate here.

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Health & Safety training for community tourism in a post-COVID era

“Thanks to the project’s workshop, we have a chance to sit together, have open discussions and be engaged in developing our community rules” - Mr. Trinh Van Kim (Doi Ngo village, Van Long NR).

Doi Ngo_Vietnam_Planeterra_IUCN

In July and August 2022, our team in Vietnam conducted training on Health and Safety (H&S) implications in community tourism at Cuc Phuong National Park and Van Long Wetlands Nature Reserve.

With this activity, we aimed to provide suggestions on operational procedures to manage health risks for tourism-related experiences in a post-COVID-19 era. We also wanted to share public space renovation ideas to create a safe tourism environment in the communities and guide service providers in good practices for waste treatment.

A total of 58 people attended the H&S workshops at two villages in Cuc Phuong National Park and 125 at three villages in Van Long Wetlands Nature Reserve.

During these sessions, community members became aware of the Rules and Regulations in H&S and community tourism services proposed by local authorities and developed a Code of Conduct for H&S and Services, including a set of rules that guests should follow during their stay in the villages.

In addition, the local community agreed on an Action Plan for renovating the public space to create a clean, healthy, and safe environment to welcome guests. Some of the proposed interventions are:

  • Transforming a designated area in Khanh village into a parking lot and planting tall trees to provide shade.
  • Reducing waste in every household.
  • Making the villages even more picturesque by planting more flowers and decorating trees in front of local family homes.

Community members have also compromised to follow H&S procedures when welcoming guests and gained knowledge about the cleaning and waste management processes. 

While conducting the H&S training, our team in Vietnam reflected on the importance of sharing information about H&S-related issues with the community in general, not only with those involved in tourism. Therefore, they decided to hold different sessions, one for all residents and another for the households that provide tourism activities.

HS training - Vuon Thi_Vietnam_Planeterra_IUCN

They also realized that, when working on a project, it is crucial to have in-depth knowledge about situations, beliefs and the characteristics of each community to adjust training or activities to their specific needs.

Click here to learn more about the ‘Sustainable Tourism and Protected Areas in a Post-COVID World’

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Introducing the GoodWork Foundation

Written by Evie Ndhlovu – Program Manager, Europe, Africa & the Middle East

Through travel, more and more youth from Kruger are gaining confidence in themselves and their value within the tourism industry of South Africa.

GoodWork Foundation_planeterra

The Kruger National Park is known far and wide for its size, beauty and inhabitants. The wildlife that is found here is spectacular and it draws thousands of travellers yearly to South Africa. 

The park is a thriving financial hub and employs many people. However, in the villages that surround the glamorous fences of the Kruger National Park, thousands of people live in poverty, with no access to education and basic livelihood needs.

Because of this disparity in living conditions, many youths are left with no choice but to leave their homes for bigger cities for employment or engage in criminal activity as a means to financial independence. 

The GoodWork Foundation is a non-profit organization that is providing training to many youths from the villages around the Kruger National Park and creating opportunities. 

Through their bridging academies and Conservation and Hospitality Schools, the GWF trains over 40 youth a year and matches them with opportunities in the relevant fields.

Planeterra partnered with the GWF’s Tourism and Hospitality and Tourism Academy and through a CFLI granted program, was able to provide training and a start-up grant to build an express Coffee Bar at their Hazyview Campus.

GoodWork Foundation_South Africa

The Coffee bar provides delicious coffee and a tasty macadamia snack sourced locally. Planeterra also facilitated an entry to the travel market through a connection with G Adventures’ travellers, who weekly, after a day in the Kruger National Park, get to have a GWF coffee and snack and hear from local young people about how tourism is changing their futures.

The coffee bar aims to provide practical training for youth who are in the Hospitality industry, provide an income for the academy to open its doors to more youth in the area and provide free education while allowing young people to also earn an income from tourism. 

Through travel, more and more youth from Kruger are gaining confidence in themselves and their value within the tourism industry of South Africa. Young women are becoming more and more ambitious and after their training is complete, they’re starting their own businesses in the tourism industry.

Planeterra continues to support the incredible work of the GWF by advocating for travellers to help them, one coffee at a time. 

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Community-led Action Plans and Training on Ecotourism Products in Peru

Community-led Action Plans have been a crucial part of the "Sustainable Tourism and Protected Areas in a Post-COVID World” project in Peru.

During March and June 2022, our team in the field worked alongside the International Union for Conservation of Nature (IUCN) in developing two Action Plans led by ten communities from the Amarakaeri Communal Reserve and Río Abiseo National Park. 

Through this participatory process, the communities determined how they envision tourism in their territories and determined concrete steps to achieve it.

One of the key elements of these plans has been the Cash-for-Work (CFW) interventions, through which the Project will finance the construction of the infrastructure and equipment that each community established in their Action Plans.

In Río Abiseo and Amarakaeri, these include the renovation of bridges and accessible tourist trails, the implementation of a restaurant, a reception house for guests, and a tourist viewpoint, among others.

The initial state of a bridge in the Pucallpillo Community, Río Abiseo National Park

With the CFW programs, Planeterra and IUCN aim to impact 107 families in the Río Abiseo National Park and 75 families in the Amarakaeri Communal Reserve.

The benefits not only include purchasing construction materials, but also providing jobs to the community members participating in the Project.

The success and continuation of this process lie in the collaboration of several stakeholders. These include local offices from the protected areas of Río Abiseo and Amarakaeri of the SERNANP (the Peruvian National Service for Natural Areas Protected by the State) and the Amarakaeri Administration Contract Executor (also known by its acronym in Spanish, ECA) and of course, the representatives from the local communities. 

Socialization Workshop, Boca Ishiriwe, Amarakaeri Communal Reserve

Additionally, between June 10 and 21, 2022, 145 participants from five communities of Río Abiseo National Park were trained on how to create Ecotourism Itineraries and Products.

The training sessions were developed in collaboration with the IUCN and aimed to evaluate and create specific knowledge in the following areas:

  • Ecotourism and its different types of experiences: Each session explained the opportunities of ecotourism-related activities and their connection with conservation.
  • Developing tourism products: Tailor-made itineraries according to the local context and market opportunities.
  • Measuring the potential of an attraction: Through in-field technical visits to the main attractions of the communities.
  • Itinerary planning and costs: Practical workshops to build itineraries based on the experiences and expectations of community members.
  • Communication management between stakeholders: To create the final itineraries, it was important to keep in close communication with stakeholders such as the SERNANP.

Training sessions were tailored to meet the needs and potential of each community. 

Action Plan Workshop, Rio Abiseo

As a result, five communities in Rio Abiseo have itineraries that include traditional activities, costs, and the number of people responsible for each experience, making them an attractive option for local and regional tour operations to promote the destination. 

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Celebrating Indigenous Peoples around the globe

TRADITIONAL KNOWLEDGE HAS BEEN PASSED DOWN FROM GENERATION TO GENERATION BY INDIGENOUS COMMUNITIES AROUND THE WORLD.

For thousands of years, Indigenous peoples have shared an ancestral connection to the land and the natural resources around them. Their unique cultures and ways of relating to each other and the environment have shaped their identity.

Learning from these communities can not only offer an advanced understanding of food systems, environmental conservation, science and innovation but also provide unforgettable experiences while travelling.

Tourism is presented as an alternative to preserving the cultural diversity and the traditional knowledge of Indigenous peoples. Likewise, it can foster entrepreneurship among local communities, helping them to develop socioeconomically and become more empowered.

For travellers, learning about Indigenous communities around the world allows them to delve into the traditions that have shaped our culture and history. As a result of this, both locals and tourists benefit from an educational and transformational experience.

At Planeterra, we support programs that recognize the unique offerings that Indigenous and rural communities have for tourism. 

Meet some of our partners who are working to create meaningful connections between travellers and Indigenous peoples: 

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Gotsezhy Wiwa community tourism, Colombia

The Wiwa and Kogui are descendants of the ancient Tayrona people and have remained in isolation throughout history until the last couple of generations. They see tourism as a way to uphold their cultural values and share their customs and traditions, while also guaranteeing territorial sanitation and economic autonomy for the families of these communities. 

Planeterra worked with the Wiwa community leaders directly to identify opportunities in communities along the Ciudad Perdida (Lost City) trekking route. Together, we developed a training kitchen, and a meal and handicraft experience all guided by local people in the Wiwa community of Gotsezhy.

Since then, the community has benefited greatly from the opportunity to increase their economic income and is now able to invest in social programs such as garbage management, community gardens, improving access to drinking water, and education.

Women have had a greater entrepreneurial role by participating in selling their handicrafts and being part of the food experience, and youths are training as local guides sharing their culture and traditions.

Learn more here.

Dqae Qare San Lodge, Botswana

The San are the earliest inhabitants of Southern Africa, they currently number around 113,000 and are scattered across six countries in the area, with a large number residing in the Kalahari region of Botswana. 

With a grant from Planeterra, improvements to Dqae Qare San Lodge that would have taken five years to complete took only a matter of months. Additionally, with the D’kar community living on about 30 cents a day, the jobs provided at Dqae Qare are truly changing lives. One Dqae Qare employee is able to support a family of ten back in the village of D’Kar.

The revenue brought by connecting Dqae Qare San Lodge to a wider travel market, allows the Kuru Development Trust to invest more in their business, empower and employ more people from D’kar, and invest more into infrastructure and community projects like fresh water infrastructure and support for their preschool.

Learn more here.

Squamish Lil’wat Cultural Centre, Canada 

The colonization of what is now known as Canada, compounded with the implementation of residential schools and the fracturing of families, alongside the flu and smallpox epidemics, led to the alteration or loss of much of the oral history important to the Squamish and Lil’wat Nations of the Whistler region. 

There exists a demand for a larger First Nations presence in the area, to ensure the ancient cultures of the Lil’wat and Squamish Nations are protected. Likewise, there is a great need for economic opportunities which will benefit youth who live on nearby reserves.

The Squamish Lil’wat Cultural Centre affords youth from reserves in the region transport for classes, and the opportunity to train in the hospitality industry through an on-site museum and cultural tours. 

Through its partnership with Planeterra and the connection to the travel market, the center can increase its visitor numbers, giving them more opportunities to expand its training base and available visitor activities.

Groups are able to visit the center to participate in activities such as a medicinal tea ceremony, bannock tasting, or a tour of the museum and grounds.

Learn more here. 

Parwa Community Restaurant, Peru

Parwa Restaurant is owned by the Huchuy Qosqo Association, a community-based tourism enterprise developed by Planeterra with co-financing from the Multilateral Investment Fund of the Inter-American Development Bank Group.

All income earned by the restaurant is used for investment in social projects for the community, executing clean water projects, and even installing a computer lab for the community’s youth, directly benefitting more than 40 individuals. 

Also, the ingredients used in the restaurant are bought directly from the local farmers, providing a local market for direct sales. The employees at the restaurant have monthly salaries, health insurance, pension funds, and other labour benefits.

Over 25 micro-entrepreneurs received technical assistance and funds to establish new businesses to supply the Parwa restaurant or sell their goods to travellers who visit the Huchuy Qosco community.

Learn more here.

Shandia Lodge, Ecuador

The village of Shandia is located in the rainforest of eastern Ecuador. It is inhabited mostly by Indigenous people of the Kichwa nationality and was formerly an evangelical missionary center. The village currently consists of 120 families.

The community owns Shandia Lodge, which was developed with the purpose to generate employment opportunities, increasing collective self-esteem, and generating security, leadership, and management skills among the members of the community.

The community enterprise faced significant barriers to accessing the international market, and when they did, they risked losing their unique cultures and traditions. Also, the environment and wildlife needed to be protected with sustainable plans managed and led by locals.

Planeterra, in partnership with the local non-profit EcoCiencia, worked with the Shandia community to identify opportunities in tourism. Together, we developed new culturally immersive experiences, including a cycling tour and a community experience led by youth.

Travellers also have the opportunity to discover traditional agricultural practices and learn how to make chocolate.

Learn more here.

Barauli Community Homestay, Nepal

Barauli, home to the Tharu people, is a small Indigenous community near the Chitwan National Park in Nepal. The park is a popular tourism attraction that is well known for its wildlife but less known for the cultural value that it has to offer travellers. 

Due to its distance from the typical places of interest in the park, the Tharu residents were not able to access the economic benefits of tourism. Limited opportunities for community members led to engagement in illegal activities like poaching and deforestation in the park as a means of income diversification.

To overcome this, the community homestay program was developed by Royal Mountain Travel, our ground partner, to connect travellers coming for the park’s wildlife with the rich culture of the Tharu people. 

The village started with 14 individual cottages that are part of the homestay program, plus a community dining hall. The homestay project is completely run by Tharu women, providing diversified income opportunities in the region. Several different activities and livelihoods have been built out of this program, such as serving personnel and cooks, cooking class hosts, and local guides.

New homestays have opened up in the region to meet the increasing demand for travellers to have authentic community experiences while in Chitwan. 

The community saves a portion of all tourism profits to be reinvested into community development including environmental projects, scholarships for students and improving the tourism experience.

 

Learn more here.

These are only some of the great projects being developed and led by Indigenous communities worldwide. We celebrate these communities and the key role they play in the preservation and transmission of traditional knowledge.

If you would like to support our work to help Indigenous-owned businesses recover from the impacts of the COVID-19 pandemic and welcome travellers again, you can donate here.

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Our Partners Welcome Travelers Once Again!

We are thrilled to see travelers visiting Planeterra partners and experiencing the joy of connecting with local communities through travel once again.

Over the past several weeks we have been receiving images and videos from our partners as they welcomed their first travelers since many had to shut down due to the pandemic.

Thanks to the support of our donors, we helped provide flexible grants to support and ensure several partners could be ready to once again welcome travelers and begin generating income for their communities.

The smiles on the faces of our partners and the travelers have been incredibly uplifting for our whole team. This is why we thought we would share and shine a spotlight on some of our partners who have begun welcoming travelers once more:

Salaam Baalak Trust – India

Salaam Baalak Trust is an Indian non-profit organization that provides safe housing, counselling, education, and support to over 5,000 children in New Delhi, as well as managing five safe homes across the city. They run a “City Walk” program, a youth-led walking tour that provides a different perspective on Delhi while allowing youth to gain new skills. 

Funds from the City Walk program are used to provide scholarships and job placements for youth, as well as resources for the shelters. By connecting the program to our tourism partners, they now have a reliable stream of income to support their education and social service work.

City Walk has not only given the youth a new set of skills but also helped boost their self-confidence by improving their communication skills and shaping their personality while interacting with tourists from across the globe.

Learn more here.

GoodWork Foundation_planeterra

The GoodWork Foundation – South Africa

The GoodWork Foundation (GWF) is located on the route to the Phabeni Gate of Kruger National Park. They aim to provide learning opportunities to rural and marginalized communities in Africa. To achieve this, they work with young people from the villages around Kruger National Park to help them develop business and barista skills as well as tourism and hospitality training. 

Travelers who visit the GWF Cafe on their way to the park enjoy a variety of hot coffee and macadamia-based snacks (Kruger National Park is also known for its macadamia, banana, and cashew farms). 

Learn more here. 

Thailand Hill-Tribes Trek – Mae Hong Son, Thailand

The Hilltribe trekking in Northern Thailand creates job opportunities for individuals in three communities Pha Mon (Red Lahu), Meung Pam (Red Karen), and Jabo (Black Lahu). This helps them to continue to stay in their home village, retaining culture, and preventing urban migration. 

Thanks to their community development plans, 10% of each tourism activity is invested in a wider community development fund. This fund benefits the greater communities’ needs such as the local school, and community environmental programs. The community can also use these funds to allocate loans to individuals looking to start their own businesses or to fund different emergencies.

Earlier this month, they hosted their first group of travelers since the pandemic started and we couldn’t be happier.

Learn more here. 

Osmose- Cambodia 

Osmose – Tonlé Sap Biosphere Reserve, Cambodia

Osmose is a non-governmental organization dedicated to the environmental preservation and the socio-economic development of the Prek Toal area, located in the Tonle Sap UNESCO Biosphere reserve.

Over the years, Osmose has developed more projects to support the local population to protect their incredible environment. One of the projects is their sustainable community tourism tours, accommodations, and handicrafts that work to support the conservation of the area. ⁠

A group of travelers recently visited the Saray water hyacinth handicraft workshop, where the village families fabricate and sell beautiful handicrafts made from dried water-hyacinth stems to supplement their incomes. They also learned how to make these handicrafts which is not only a great experience but also an opportunity to support this amazing project!

Learn more here.

Baracoa Community Tours, Baracoa – Cuba

We are very excited to see travelers enjoying the cultural immersion tour in Baracoa again. Planeterra has worked with the Baracoa Community to include visits to multiple family-owned micro-enterprises related to local cultural activities. Three villages are visited in this tour, resulting in 200 people being impacted by responsible tourism.⁠

When visiting the community, travelers have the opportunity to learn from local guides, participate in local living experiences and make some traditional delicacies. ⁠They can also purchase unique handicrafts as a souvenir, all supporting the women, men, and youth of Baracoa. 

Learn more here.

Puesta del Sol Association – Ometepe, Nicaragua

The Puesta del Sol Association is a community rural tourism initiative from the Community of La Palma in Nicaragua. Puesta del Sol has created new job opportunities which have strengthened the economy and quality of life of the community and they couldn’t be happier to host travelers!

The Association has created a community fund that allows them to provide scholarships, support the elderly and invest in community infrastructure (such as a local school, a local park, and others).

They have also developed a series of training programs related to tourism and new tourism initiatives. Planeterra helped introduce Puesta Del Sol to our tourism partners to help provide a steady stream of travelers. 

Learn more here.

Guneysinir Community Park – Guneysinir, Turkey

This almond plantation cooperative that doubles as a community park not only provides a source of shade and water retention but also a source of income – once the almonds can be harvested. Another added benefit is that it is becoming a place for families and visitors to enjoy together.

Planeterra provided the grant to plant the almond trees and has secured income for the community through corporate partners who bring travelers who visit the park and enjoy a snack made by a local family, supporting this budding social enterprise.

Learn more here.

 !Khwa ttu – Cape Town North, South Africa

!Khwa ttu is a San culture and education center based on a Nature Reserve near Cape Town. They have been one of our most resilient partners during the COVID-19 pandemic! They used our learning resources and pivoted their business by attracting more young local day travelers and campers. 

They cut out their biggest food supplier, a supermarket chain in South Africa, and started locally sourcing all their products. At the moment, they are working with over 30 local suppliers like gardeners and fishermen who are supplying fresh resources for their restaurant. And after a couple of rough years, they are stronger than ever!

Learn more here.

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Meet some of the local entrepreneurs in Río Abiseo, Peru

In Peru, community members have developed action plans to recover the local tourism industry and ensure that there will be even more benefits for the communities.

Santa Rosa Community, Rio Abiseo National Park_IUCN_Planeterra

As the tourism industry begins to recover, Planeterra is working around the world to ensure that more communities will have access to the positive impacts of the tourism industry as it returns! One of the ways we are doing this is through our partnership with IUCN in Peru.

Planeterra’s local team has identified local tourism entrepreneurs in protected areas looking to create new or improve existing tourism experiences.

When done sustainably, tourism in protected areas provides a way for community members and travellers to enjoy and celebrate the natural beauty of the lands, while increasing our overall well-being and connectedness to nature.

Meet some of the local entrepreneurs in World Heritage Site, Río Abiseo, in Peru who will be improving and developing their products with us over the coming months:

Clara del Águila Aspajo, Santa Rosa Community, Rio Abiseo National Park

Clara del Águila Aspajo-Santa Rosa Community, Rio Abiseo National Park-IUCN

Clara is an artisanal baker. Her bread is consumed daily by community members in Santa Rosa. She bakes using local ingredients, including flour, egg, oil, yeast and occasionally cheese.

Through the project, Clara and her family hope to offer their baked goods as an experience to visitors. To accomplish this, they will be working to diversify the types of bread they produce and how to turn the bread-making process into a fun experience. 

Clara hopes to showcase locally sourced ingredients with her bread, like cocoa, sausage and yucca. She also wants to show visitors the important role her bakery plays in community life in Santa Rosa!

Jerly Huaman Quispe, San Juan del Abiseo – Rio Abiseo National Park

Jerly Huaman Quispe_San Juan del Abiseo - Rio Abiseo National Park_IUCN_planeterra

Jerly wants to create an ecotourism product which highlights natural drinks made from medicinal barks from trees in San Juan del Abiseo.

In order to do this, Jerly is looking for support through the project on how to create a sustainable tourism experience that is aligned with conservation goals in his protected area. 

His location is accessible to the flow of visitors coming to Rio Abiseo. With the new experience, Jerly hopes more people will visit his community and see its natural beauty.

Sandro Sandoval Caballero, Pucallpillo Community, Rio Abiseo National Park

Sandro Sandoval Caballero_Pucallpillo Community, Rio Abiseo National Park_IUCN_Planeterra

Sandro is a cocoa farmer. He hopes to create an ecotourism experience that will allow visitors to understand the full cocoa production process. Visitors will learn about (and participate in!) planting, harvesting, post-harvest and marketing of cocoa.

Through the project, Sandro hopes to learn more about tourism, and how he can turn his cocoa production into a fun and educational experience for visitors to Pucallpillo.

The community currently sells cocoa products to the European market through their own community-based enterprise called “Choba Choba”.

Rodolfo Vargas Vásquez, Pizarro Community, Rio Abiseo National Park

Rodolfo Vargas Vásquez_Pizarro Community, Rio Abiseo National Park_IUCN_Planeterra

Rodolfo is a beekeeper and honey producer. He and his community hope to teach visitors about Meliponas (stingless bees), including a demonstration of how they take care of this special bee.

Breeding of Meliponas is a livelihood of community members. They aim to create an ecotourism experience that complements this livelihood without compromising the conservation of the species. 

A beekeeping tourism experience in Pizarro would be the first offered in the protected area and a special experience for any visitor.

In Peru, community members along with protected area site managers have developed Action Plans to recover the local tourism industry and ensure that there will be even more benefits for the local communities in the future!

These entrepreneurs will receive training on product development, marketing, and health and safety over the coming months to improve their overall products.

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How we’re keeping communities at the center of tourism recovery in Vietnam

We were able to identify four villages with high community tourism and socio-economic impact potential for project intervention at Cuc Phuong National Park.

As a well-known destination in Southeast Asia, Vietnam has beautiful beaches, vibrant cities, diverse cultures, expansive coastlines, mountains, deltas and much more, attracting over 18 million international visitors in 2019.

These visitors contributed over US$ 33.1 million to Vietnam’s growing economy and made it one of the most popular countries to visit in Southeast Asia. Unfortunately, due to the COVID-19 pandemic,  Vietnam’s economy has suffered greatly from the halt in tourism. In 2020, revenue from tourism decreased dramatically, generating only 42% compared to 2019.

This has had a substantial impact on the people and places once frequently visited by international guests.

Planeterra’s work with the IUCN aims to offer and grow the benefits of sustainable community tourism in response to the impacts of the pandemic.

The project targets community members who have suffered financial loss from COVID-19 and introduces community tourism as a way to make the industry more sustainable and beneficial for all people and nature, as tourism returns to Vietnam.

The project is focused on two protected areas in North Vietnam: Cuc Phuong National Park and Van Long Wetland Natural Reserve.

Introducing Cuc Phuong National Park

In January, Planeterra’s project team in Vietnam visited Cuc Phuong National Park for the first time to kick off the project activities. Established in 1962, Cuc Phuong is the oldest national park in Vietnam, showcasing an engaging cultural and wildlife heritage with enchanting scenery.

Covered in a dense forest, this landscape forms the habitat for some of Asia’s rarest animal and plant species, like the Delacour’s Langur (Trachipythecus delacouri), Clouded Leopard (Neofelis nebulosa) and Vietorchis Aurea Aver Orchid.

The national park’s management board has done an amazing job in offering unique experiences with valuable knowledge in biodiversity conservation to both domestic and international visitors.

In 2020, the number of tourists visiting Cuc Phuong dropped by 50%. Subsequently, the number of visitors to communities around the park also decreased. In other villages with no prior tourism activities, people have also struggled to make ends meet.

Activities in Cuc Phuong over the past months

Working closely with IUCN and the management board of Cuc Phuong National Park, we were able to identify four villages with high community tourism and socio-economic impact potential for project intervention.

In order to better understand their situation, the Planeterra team first conducted a baseline survey of 185 community members.  Through this process, we learned that community members have a high interest to participate in tourism, but very limited exposure and access to the market.

The survey results provide a thorough understanding of how COVID-19 has impacted the communities’ livelihoods, their current tourism initiatives and their interest in engaging in community-based tourism.

Future project activities will be adapted to ensure that the interests of the local community are at the center of our work.

Planeterra is also working in Vietnam currently, and we will update you on that progress soon! We thank you and our entire community for supporting us and the communities we work with.

Stay tuned for our next activities in Van Long Nature Reserve!

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Sustainable tourism as a driver for Economic Growth in Peru

The Peru team met with community members to discuss project goals & to better understand tourism potential.

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Peru is known for its rich natural and cultural history, Peru drew over 4.5 million tourists in 2019, generating over US$ 4.7 million and 3.5 million jobs.

Within its three geographic regions, Peru contains 80% of the world’s climate types and 84 of the 114 life zones. Peru’s people and economy have suffered greatly from a loss of tourism revenue because of the pandemic.

Between January and July 2020, the arrival of international tourists decreased by 67.3%, compared to the same period of the previous year.

Our work with IUCN will support a COVID-19 response to impacts on local benefits from tourism by collaborating with communities in two protected areas in Peru, the Rio Abiseo National Park and Amarakaeri Communal Reserve.

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Introducing Rio Abiseo

In January, Planeterra’s project team in Peru visited Rio Abiseo National Park for the first time to kick off the project activities. Rio Abiseo is also a UNESCO World Heritage Site covering 274,520 hectares of the Eastern Cordillera – a vital part of the Amazon watershed.

The area protects thousands of species of flora and fauna, including iconic, rare and endemic Amazon wildlife such as the critically endangered yellow-tailed woolly monkey and the Huallaga Toucanet!

A significant area of the Park is under rehabilitation, which has the potential to provide local employment and ‘green jobs‘ with further investment. In 2019, there were approximately 1,200 visitors, mainly domestic, but the steady increase in international guests was cause for optimism and growth in tourism service and promotion for the area along the value chain.

However, in 2020 this growth substantially decreased. Our team is working to implement the training and development needed to activate the community’s vision for sustainable tourism in the national park; particularly, through community-based tourism initiatives.

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Activities in Rio Abiseo Last Month

In the last week of January, the Peru team met with 77 community members across five villages to discuss project goals, better understand the tourism potential of each community, and most importantly, learn about the communities’ vision for their families and how nature-based tourism can play a key role in achieving those goals.

During the first week of February, 150 baseline surveys were conducted to better understand how COVID-19 has impacted the communities’ livelihoods, their current tourism initiatives and their perception about implementing sustainable tourist products in post-pandemic scenarios, so that project activities can be adapted to community needs, and impact tracked over time!

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Planeterra and IUCN are working together to ensure that communities will once again benefit from sustainable tourism, and that tourism is better integrated into protected area management planning and operations at both sites in Peru, and inform a blueprint for other places in the country!

We are also working in Vietnam currently, and we will update you on that progress soon! We thank you and our entire community for supporting us and the communities we work with.

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More about our partnership with IUCN

We're thrilled to be working together with IUCN to deliver community tourism development, with a focus on four protected areas in Peru and Vietnam.

The Planeterra team is excited to share more about our partnership with IUCN, the International Union for Conservation of Nature. We are working together to deliver community tourism development, with a focus on four protected areas in Peru and Vietnam.

Protected Areas play a crucial role in maintaining the health of the planet and our health as a species. They are important in conserving biodiversity and ecosystem services, such as food, clean water supply, medicines and protection from the impacts of natural disasters.

Tourism is a key economic driver to support protected areas and provides a way to foster the public’s and local communities’ connections to protected areas. Tourism can provide a powerful argument for the conservation of protected areas because it depends on beautiful natural areas, healthy wildlife, and authentic cultures.

Sadly, COVID-19 has already resulted in the closure of parks and protected areas in many countries.

There are concerns that as a result of job loss, many people living around the national parks are considering bringing back unsustainable forms of income, including hunting, mining and deforestation. 

Tourism provided jobs and a sustainable income for families and helped protect the environment.

Planeterra and the IUCN are working in Peru and Vietnam to bridge the gap created by the pandemic on tourism in and around priority protected areas and kickstart economic recovery through community-led tourism.

Our goal is not to simply get tourism back to where it was before, but to do tourism better for the people, wildlife and ecosystems in the targeted protected areas.

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Over the past 2 years of the pandemic, we’ve witnessed the vulnerability of people, livelihoods and economies to the declining health of our environment.

However, it has also highlighted that human health and well-being depend on healthy ecosystems and biodiversity providing essential goods and services.

Recognizing that tourism operations need to become more sustainable and nature-oriented, Planeterra and IUCN are working with Indigenous people, local communities and protected area managers to build up safe, equitable and sustainable community-based tourism experiences.

These experiences are strengthened with community benefit-sharing programs to support community recovery from the pandemic and to build a better future for people and wildlife.

To achieve this, Planeterra will provide training to community members to improve their tourism businesses and increase their benefits.

Planeterra has welcomed six people to our team, Phuong Tran and Richard Bazan Callupe, who will be managing the project in Peru and Vietnam as well as two more team members in each region!

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